Oprah Winfrey. A Marketer’s Dream 0
Now before I get bombarded with hate mail- although that would be a welcome change from the current sinking feeling I have that no one is reading my blog- I love Oprah.
I loved her when she was fat. I loved her when she was skinny. I even madly defended my love for her when they said she was romantically linked to her best friend Gail- vicious media vultures!
But all the love that I have for Oprah does not stop me from asking this: why do we follow her every direction like brain dead sheep?
Today’s number 2 Google searched topic is Cookie Johnson’s CJ jeans.
Never heard of Cookie? Well she’s LA Lakers star Magic Johnson’s ex-wife and she has a new jeans line. A new line that Oprah lurves because they are “the perfect jeans for real women with real booties”. And Oprah would know because she’s been battling with her booty for decades.
Ok that was mean.
But I can’t fathom why we mere mortals treat every word that comes out of Oprah’s mouth as if it was some unbreakable law handed down from the lofty heavens.
Oprah likes a book. It becomes a best seller. Oprah likes a singer. They win Grammys. Oprah likes a psychiatrist. He gets his own prime time TV show- you owe her sooo much, you should have named your first born daughter after her Dr Phil!
Someone wise once told me that likes are like beauty- subjective. What Oprah lurves isn’t necessarily fantabulous for all of us (if you haven’t noticed fantabulous is a made-up word but I’m hoping I will some day have the same swing as Oprah and get it into the Oxford Dictionary).
And Lord bless her heart but Oprah isn’t ALWAYS right (please don’t smite me). Remember James Frey? He tricked Oprah into believing that his book A Million Little Pieces was a memoir and she loved it and made it a best seller then cracked the shits when she found out that he lied to her.
Which brings me back to the point of my blog, of course there’s a point!
There are many people I would take fashion advice from but Oprah is not one of them. She may love her booty enough now to buy a pair of jeans that suit them but decades of yo-yo dieting prove that Oprah isn’t exactly in love with her body.
She has such a high profile that she doesn’t even remember the last time she went shopping- she has a stylist for such lowly tasks.
A stylist who should probably be sacked if the below photo is anything to go by:
(Would you blindly follow her? She looks like she wrapped in a sheet and she isn’t wearing any shoes)
Oprah is a great woman. Someone to aspire to be but not someone to mindlessly mimic. What suits her will most definitely not suit the majority of us… she has a very unique body shape and massive clothes budget. We have our own likes and dislikes and it’s about time we stopped following others and started showing our own sense of style.
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